Last updated: 1 June 2026
This privacy policy explains how Dark Magic Sporthorses (“we”, “us”, “our”) collects, uses and protects your personal data when you visit dmsporthorses.com or contact us about buying a horse. We are committed to handling your information carefully and only for the purposes set out below.
Who we are
Dark Magic Sporthorses is a boutique sourcing service for showjumpers, based in Estonia and working across Europe. For any questions about this policy or your data, you can contact us at info@dmsporthorses.com. We are the data controller responsible for the personal data described here.
The information we collect
We only collect what we need to respond to you and to provide our service. This includes:
- Enquiry details. When you use our contact form, we collect your name, email address, the discipline or level you ride, your budget range, and the brief or message you send us.
- Correspondence. If you email or message us, we keep a record of that correspondence so we can help you.
- Technical data. Like most websites, our server automatically records basic technical information such as your IP address, browser type and the pages you view, for security and to keep the site running.
We do not knowingly collect special categories of data, and we do not ask for payment card details through this website.
How we use your information
- To respond to your enquiry and discuss a possible horse search.
- To provide our sourcing service if you choose to work with us.
- To keep our website secure and to understand, in general terms, how it is used.
Under data protection law, our legal bases for using your data are your consent when you contact us, our legitimate interest in responding to and managing enquiries, and, where relevant, taking steps at your request before entering into an agreement.
Cookies
Our website uses a small number of functional cookies that are necessary for it to work properly. If we add analytics or other non-essential cookies in the future, we will update this policy and, where required, ask for your consent first. You can control or delete cookies through your browser settings at any time.
Who we share your information with
We do not sell your personal data. We share it only where necessary, with:
- Service providers who help us run the website and our business, such as our hosting and email providers, who process data on our behalf.
- Professional contacts directly involved in a horse search you have asked us to carry out, and only as needed for that purpose.
- Authorities where we are required to do so by law.
International transfers
We work with buyers in the United States and elsewhere, so your information may be processed outside the European Economic Area. Where that happens, we take reasonable steps to ensure your data continues to be protected to an appropriate standard.
How long we keep your data
We keep enquiry and correspondence data only for as long as we need it to help you and to meet our legal and business obligations. When it is no longer needed, we delete it or anonymise it.
Your rights
If you are in the European Economic Area, you have the right to access your personal data, to ask us to correct or delete it, to restrict or object to how we use it, and to ask for a copy in a portable format. Where we rely on your consent, you can withdraw it at any time. To exercise any of these rights, please email us at info@dmsporthorses.com.
You also have the right to lodge a complaint with a supervisory authority. In Estonia, this is the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon).
Security
Our website uses a secure encrypted connection, and we take reasonable measures to protect the personal data we hold. No method of transmission over the internet is completely secure, but we work to keep your information safe.
Children
Our website and services are intended for adults. We do not knowingly collect personal data from children.
Changes to this policy
We may update this policy from time to time. Any changes will be posted on this page with a revised date at the top.
Contact us
If you have any questions about this privacy policy or how we handle your data, please contact us at info@dmsporthorses.com.